Zeitgeist 2008: Google Tells Us What We’ve Searched This Year

10 12 2008

Today Google told us what the world has been looking for in the past 12 months: the annual Zeitgeist list has arrived.

The release of the list of the worlds most popular searches has steadily improved in popularity in years and this year even  made the BBC News homepage.

google_zeitgeist_2008

As the year comes to a close, it’s time to look at the big events, memorable moments and emerging trends that captivated us in 2008. As it happens, studying the aggregation of the billions of search queries that people type into the Google search box gives us a glimpse into the zeitgeist — the spirit of the times.

Google have made the move this year to present their findings for country searches as well, so you can see what was top in the UK, US and even the Philippines. And it would seem that Sarah Palin has had her moment in the sun…

Fastest Rising (Global) Search Terms

  1. sarah palin
  2. beijing 2008
  3. facebook login
  4. tuenti
  5. heath ledger
  6. obama
  7. nasza klasa
  8. wer kennt wen
  9. euro 2008
  10. jonas brothers




Adwords Tool: Keyword Wrapper

13 10 2008

As a user of Google Adwords everyday, I know that building up keywords is one of the most important element of a successful ad campaign. However, it can also be the most laborious. If you have a set of keywords, you’ll want them to be broad, phrase and exact (e.g. broad, “phrase” and [exact]) This could mean that if you have 100 keyword variations, you will have to type them out another 200 times in the other match varieties to have a wide-reaching keyword list.

However, rather than type a keyword out three times, this Adwords tool can save you hours of needless typing, by generating the wrapping for you…

Adwords Keyword Wrapping Tool

Adwords Keyword Wrapping Tool

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